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2009 Advertising Annual
 :: Mad Men
Mad Men
Featured in:
2009 Advertising Annual
"The whiskey mugs were used as fun, attention-getting tchotchkes. They were handed out (primarily) to advertising professionals as a means of promoting a show about advertising professionals. (There’s a weird parallel there.) A lot of TV show swag is cheesy, forgettable at best, but these items seemed to capture the imagination of the Mad Men creators. So much so, we had to print extras for the cast and crew."
Kevin Reid
, art director
Lennon Courtney, writer/creative director
The Richards Group, ad agency
AMC, Mad Men, client

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