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2011 Design Annual
CATEGORY:
 :: Earthjustice "Fracking" 2:05
Earthjustice "Fracking" 2:05
Featured in:
2011 Design Annual
"Hydraulic fracturing—fracking, for short—may be the most important environmental issue of the year. But its nuance and complexity make it hard to explain, much less compel action against it. We made fracking accessible through the whimsical illustrations of UK artist Stephen Millington, complete with evil villains gleefully wreaking havoc and a spooky soundtrack. But the final message is an empowering one: You can fight back. And Earthjustice already is."
Julie Munsayac
, art director
Lindsay Meisel
, writer
Charlie Cardillo
, creative director
Steve Millington
, illustrator
Chris Harding
, animator
Butch Enkle
, voice talent
Jim McKee
, sound design
Underground Ads
, ad agency
Earthjustice
, client

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