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2011 Advertising Annual
CATEGORY:
 :: Crunch Fitness
Crunch Fitness
Featured in:
2011 Advertising Annual
"Old Man" :15
(Open on a shot of an old man running on a treadmill. Cut wide to reveal who's on the treadmill directly behind him: The Grim Reaper in a robe carrying a sickle. Cut to title)
Title: Whatever motivates you.
(Cut to Crunch Fitness logo)
Super: No Judgments.

"Frankenstein" :15
(Open on a shot of Frankenstein running on a treadmill. He takes a swig from a water bottle. Cut wide to reveal who's on the treadmill directly behind him: a mob carrying torches, pitchforks, etc. Cut to title)
Title: Whatever motivates you.
(Cut to Crunch Fitness logo)
Super: No Judgments.

"Farmer" :15
(Open on a shot of partially-clothed teenage male running on a treadmill. He is carrying his sneakers. Cut wide to reveal who's on the treadmill directly behind him: a farmer carrying a shotgun and his daughter in nightie. Cut to title)
Title: Whatever motivates you.
(Cut to Crunch Fitness logo)
Super: No Judgments.
Scott Kaplan/Tom Kraemer, writers
Ramsey Nickell, director of photography
Miky Wolf
, editor
Sean Scanlin
, assistant editor
Big Sky Editorial
, editorial company
Tom Jucarone, sound engineer
Kenny, director
Tim Masick, colorist
Marc Grill, producer
Ralph Laucella, executive producer
O Positive, production company
Mass Market, visual effects company
Big & Tall Advertising
, ad agency
Crunch Fitness
, client

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