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2012 Illustration Annual
 :: Reflection, Rarity, Cut
Reflection, Rarity, Cut
Featured in:
2012 Illustration Annual
"This poster campaign has been used as in-store and outdoor advertisements promoting the jeweler's new 3EX Grade standard, a new measure of excellence for diamonds in terms of reflection, rarity and cut. By getting up close and personal, the unique stories behind the reflection, rarity and cut of every diamond were revealed in exquisite detail." 39 3/8 x 39 3/8, pencil, digital.
YiYuan Liao
/Ra Tang, illustrator/art director/designer
DDB Hong Kong
, ad agency
Chow Tai Fook Jewellery
, client

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