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2012 Design Annual
CATEGORY:
 :: Baja Adventure Edition kit
Baja Adventure Edition kit
Featured in:
2012 Design Annual
"The Flexjet 25 Jet Card, Baja Adventure Edition represents an incomparable four-day experience at one of the world's great destinations. The campaign reinforced the brand's reputation for highly personalized private jet service, and communicated the exclusivity of the trip's offerings. A variety of textures, materials and imagery evoke a Baja sensibility and bring to life the luxurious nature of this one-of-a-kind travel experience." 20 pages, 4 3/4 x 7 booklet, side-sewn, in hand-tooled leather case, inserted into a burlap bag with a booklet within an envelope, 28 pages, 5 1/2 x 8, saddle-stitched.
Julie Ramirez
, designer
Philip Smith
, creative director
David Culp, writer
Audrey Berger
, project manager
RBMM, design firm
Flexjet
, client

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