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2013 Advertising Annual
CATEGORY:
 :: Bayer Philippines, Inc.
Bayer Philippines, Inc.
Featured in:
2013 Advertising Annual
"Grain" :15, "Stamp" :15, "Laundry" :15
"Saridon is a pill to treat persistent headaches. These TV spots show a rural farm worker, a government office worker and a laundrywoman whose headaches come to life in the form of a 'headache double,' attacking them nonstop while they're working nonstop. Headaches can be aggravated by our market's tough working conditions, hence the need for a more powerful remedy."
Gary Amante/
JP Palileo
, art directors
David Guerrero/
Red Ollero
/Rey Tiempo, writers
Gary Amante/Rey Tiempo, creative directors
David Guerrero, executive creative director/chief creative officer
J.A. Tadena
, director of photography
Cindy Evangelista
/
Iking Uy
, program managers
Hit Productions
, sound production
Joel Limchoc, director
Cristina Buenaventura
, planner
Idda Aguilar
/
Ino Magno
/
Aldous Pagaduan
, agency producers
Revolver
, production company
Post Manila
, post-production company
BBDO Guerrero, Inc.
, ad agency
Christian Galvez
, Bayer Philippines, Inc./
Jay Lopez
, Bayer Philippines, Inc., clients

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