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2014 Photography Annual
 :: 4 Year Old Bucket List
4 Year Old Bucket List
Featured in:
2014 Photography Annual
“Following last year’s highly popular Hashtag Killer campaign, the charity WATERisLIFE again turned pop culture on its head with a new effort and a video titled ‘Kenya Bucket List.’ Highlighting the humbling fact that one in five children in sub-Saharan Africa dies from drinking unsafe water before they reach their fifth birthday, the campaign’s press ads feature a four-year-old Maasai child named Nkaitole as he embarks on his own personal bucket list adventure.”
Alec Helm/
Frank Le Blanc
, photographers
Sam Shepherd, art director
Frank Cartagena, writer
Andrew McKechnie, group creative director
Menno Kluin, executive creative director
Matt Eastwood, chief creative officer
Brian Gartside/Juan Carlos Pagan, designers
Nina Horowitz, producer
John Cason, retoucher
DDB New York, ad agency
WATERisLIFE, client

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