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2006 Design Annual
 :: Petunia Pickle Bottom hangtags
Petunia Pickle Bottom hangtags
Featured in:
2006 Design Annual
"Designed exclusively for the fashion-savvy mother, Petunia Pickle Bottom produces high-end diaper bags that combine trend-setting fabrics with unmatched functionality. Our redesign of the identity was inspired by PPB's original hangtags that featured childhood photos of the company's founder. A combination of offset and letterpress printing was used to convey the unique, tactile expressions of the product, while maintaining a link to the company's roots."
Adanta Arietta
, art director/designer
Matt Ward, creative director
Genesis, Inc., design firm
Petunia Pickle Bottom, client

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