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Meet the Jury

Guy Bommarito

writer/creative director

Guy Bommarito is a freelance writer/creative director in San Francisco. Prior to that, he spent two years with Foote, Cone & Belding in Chicago where he discovered the true meaning of winter. He is probably best known for his tenure at GSD&M where, as executive creative director, he led the agency to its first honors in the Andys, Cannes, Communication Arts, D&AD, the New York Art Directors Club, The One Show and the Radio Mercury Awards. In addition, he's taught advertising creativity and campaign courses at his alma mater, the University of Texas at Austin. He lives with one beautiful wife and three amazing young daughters.

Hélene Côté

creative director

Hélene Côté, a freelance creative director in the San Francisco Bay Area, was most recently a creative director at DDB in Los Angeles. She was an associate creative director at TBWA\Chiat Tequila and also worked for Rapp Collins, Foote, Cone & Belding and Saatchi & Saatchi. Côté feels her biggest accomplishment as creative director was winning an Emmy for the Ameriquest Super Bowl campaign. In addition, her work has been recognized by AICP, Belding, Cannes, Clios, Communication Arts, London International and The One Show. A graduate of Dawson College in Montréal, Québec, Canada, Côté has shown her limited-edition serigraphs throughout North America and Europe, including the Salon D’Automne in Paris.

Jim Henderson

art director

Jim Henderson was with Martin/Williams in Minneapolis for 23 years, as executive vice president and group creative director/art director. During that time he was lead creative on LL Bean, Cargill, Coleman, Marvin Windows, Polaris and many others. One of the things he’s proudest of is that even as his management responsibilities grew during those years, he was always able to do what he loved most—being an art director. His work has been recognized by virtually every major awards competition, including the Andys, Art Directors Club of New York, Clios, Communication Arts, The One Show and multiple Stephen E. Kelly finalists. He is currently directing his talents towards pro-bono efforts (the most rewarding work a creative person can do), freelance art direction and photography.

Paul Little

creative director

Paul Little is creative director for TBWA\Vancouver. He joined TBWA from DDB Vancouver where he enjoyed a ten-year stretch working with some of Canada's hall of fame ad people. Along the way he collected numerous awards, including Cannes Lions, Clios, Communication Arts Awards of Excellence and One Show Pencils. He's also been regularly named one of Canada's top writers according to Strategy magazine’s creative report card. Under his direction, TBWA\Vancouver is one of the top creative shops in Canada winning every major national award and selected for inclusion in Communication Arts, D&AD, London International Awards and The One Show. When not hanging out with his daughter Frances or at his desk, he can occasionally be seen riding his snowboard up at Whistler.

Maureen Shirreff

creative director
Ogilvy & Mather, Chicago

Maureen Shirreff, creative director at Ogilvy & Mather, Chicago, never took an advertising class. "I was a theater major at Northwestern." She did, however, grow up as the second oldest of eight kids on Chicago's South Side. "Trust me, you really learn persuasion, listening and compromise when you are part of a big Irish-Catholic family." Her career has taken her to BBDO, DDB, Foote Cone & Belding, Tatham-Laird & Kudner and Ogilvy. In 2000, Rick Boyko, head of Ogilvy NA, asked Shirreff to take on a pillar Ogilvy brand, Dove. The Campaign for Real Beauty has received every major industry award and provoked a ground swell of debate about society's definition of beauty. It also sold lots of product.

Steve Simpson

partner/creative director
Goodby, Silverstein & Partners

Steve Simpson is a partner and creative director at Goodby, Silverstein & Partners in San Francisco. After DePauw University in Greencastle, Indiana, Simpson went to grad school at the University of Chicago. He began his advertising career in Chicago at the now-defunct agency Marsteller, Inc. He next spent six years at Hal Riney & Partners before joining GS&P in 1990. At GS&P, Simpson has worked on such diverse accounts as HP, the Commonwealth Bank of Australia, Emerald Nuts, the Wall Street Journal, The New Yorker, Nike, Porsche, the NBA, Norwegian Cruise Line and Chevys Mexican Restaurants. Simpson’s work has won every major industry award several times over and he has served on the juries of numerous competitions, including the Clios, Communication Arts, Effies, MPA Kelly Awards and The One Show.

Ellen Steinberg

partner/group creative director

Ellen Steinberg currently is a partner and group creative director at McKinney in Durham, North Carolina. Steinberg began her advertising career as an art director at New York’s Korey Kay & Partners in 1990 and continued on to Weiss Whitten Carroll Stagliano and eventually to Fallon McElligott, where she spent five years. After leaving Fallon, Steinberg spent several years freelancing––at Fallon, Wieden and Cliff Freeman. Steinberg rejoined Fallon (New York) as creative director from 2002–3. Steinberg’s work has been featured in Cannes, Communication Arts, D&AD, the Kellys and The One Show. In her spare time, she is a devoted yogi, poet and reverend—to date, she has officiated seven weddings.

Carter Weitz

president of creative development
Bailey Lauerman

Carter Weitz is president of creative development at Bailey Lauerman in Lincoln, Nebraska. Weitz started his career at Bailey Lauerman after earning a BFA from Iowa State University in graphic design. From there he spent a couple of years at Bernstein-Rein in Kansas City creating national work for Wal-Mart and Blockbuster. In 1991, Weitz moved back to Lincoln and rejoined Bailey Lauerman as associate creative director where he has “stayed put” since. His award-winning work has been recognized by the Art Directors Club of New York, Cannes, Communication Arts , OBIE Awards and The One Show. Weitz lives in Lincoln with his wife, Tami, their three sons and their golden retriever, Frisco.