(Open on the interior of Sterling Campbell Advertising-late morning. Peggy Olson sits at her desk riveted to a magazine. Pete Campbell, cup of coffee in one hand, cigarette in the other, comes up from behind Peggy)

Pete Campbell: What's that?

(She glances up)

Peggy Olson: I’m sorry?

Campbell: The magazine...

(With that supercilious grin of his)

Campbell: What is it?

Peggy: Oh, it’s just something I found in the mailroom.

(Campbell picks up the magazine)

Campbell: Huh...The Journal of Commercial Art...never heard of it.

(She takes it back)

Peggy: I like it.

Campbell: It’s about design...advertising...looks like.

Peggy: Yes.

(beat)

(Campbell takes a long drag on his Lucky Strike)

Campbell: So you think a magazine is going to help you...

Peggy: I just like it...that’s all.

Campbell: ...think you’re going to learn something in there you can't learn from me?

Peggy: Oh, no, I didn't mean...

(Joan Taylor, Don Draper's secretary, comes around the corner)

Joan: (to Campbell) There you are. Mr. Draper wants to know if you’re finished with the Bethlehem Steel ad.

Campbell: Tell him I’m just finishing up.

Joan: He’s with the Bethlehem people.

Campbell: Tell him, Joan.

(Joan turns and walks away. Campbell leans over, whispers into Peggy’s ear)

Campbell: Sweetheart. Look. This is how it works. If you really want to get someplace in this business, you know, if you do...well...

(He ogles her legs)

Campbell: What are you doing tonight?

Peggy: (trying to change the subject) On page 60, there’s a very good article on...

Campbell: Is that right?

Peggy: Did you know that...

Campbell: No. I didn’t.

Peggy: I just think, you know, it’s such an interesting magazine. And look at this. That’s a really clever ad, don’t you think? I don’t think I’ve ever seen anything like that.

(He looks at it)

Campbell: This? Heck, that’s terrible! Look how small the logo is. Ridiculous. Better not be filling that pretty head of yours with stuff like that, honey.

(Peggy glances at the clock on the wall)

Peggy: Oh, look. Lunchtime. Well, it’s been nice talking with you, Mr. Campbell.

(She tucks the magazine under her arm and heads down the hall)

Campbell: (to himself) Never liked the skinny ones anyway.

(He turns and heads back to his office. Cut to Joe’s Diner-six months later. Peggy sits alone at a table eating her corned beef sandwich, reading the latest issue of The Journal of Commercial Art)

Man’s voice: You look deep in thought.

(Peggy looks up. A middle-age man is standing there)

Peggy: Oh, I guess I must.

Man: That where you learned to do this?

(The man unfolds a page from a magazine. Drops it on the table next to her bottle of Moxie)

Peggy: That’s one of my ads.

Man: (smiling) Peggy, my name is Bob Gage. Mind if I sit down?

Peggy: No...no of course not.

(Gage pulls out a chair. Gestures toward the magazine page in Peggy’s hand)

Gage: Very nice work.

Peggy: Thank you...that’s very nice of you.

Gage: Not what I’d expect from Sterling Campbell.

(Peggy doesn't know what to say to that. If you can't say something nice...)

Gage: Where’d you learn to come up with ideas like that? And if you say Don Draper, I’m not going to believe you.

(A stifled giggle from Peggy)

Gage: Have you ever heard of Bill Bernbach?

(Peggy just looks at him)

Gage: He’s my boss.

Peggy: I know who Mr. Bernbach is. I mean, I’ve read about him.

Gage: In the newspaper?

Peggy: No, Mr. Gage...in here.

(She pushes the magazine across the table)

Gage: That explains it.

Peggy: Explains what?

Gage: (pointing to Peggy's ad) That.

(Peggy shrugs)

Peggy: I guess maybe...well...

(Gage leans his elbows on the table, leans in toward Peggy)

Gage: Bill wants you to come work for him.

(Peggy just looks at him)

Gage: He thinks you’re an amazing young writer. So what do you say, Peggy? Want to help us make some history?

(Cut to a newsstand on Madison Avenue-morning. Pete Campbell stands on the sidewalk reading a magazine. He doesn't see Peggy Olson pull up to the curb in her Cadillac)

Peggy: Pete?

(Campbell turns. Nearly drops the magazine)

Campbell: Hey...Peggy Olson...how are you?

Peggy: I’m good.

Campbell: Yeah? Glad to hear it.

(She smiles, glances down at the magazine Campbell’s trying to hide)

Peggy: So, things going well at Sterling?

(Campbell bobs his head up and down)

Campbell: Yeah...we’re up to our eyeballs...

(Peggy smiles. Glances again at the magazine)

Peggy: Well, see you around.

Campbell: You bet.

(Peggy pulls away from the curb. Campbell watches as the big Caddy disappears around the corner. He looks down at the magazine. Wondering. Wondering) CA

Editor’s note: The Journal of Commercial Art changed its name to Communication Arts in April/May of 1969. It's been an amazing 50 years. Congratulations.