The Extreme Games (X Games) has revolutionized the world of action sports. ESPN has established itself as the “Olympics of Action Sports” by hosting 65 X Games competitions in 14 countries worldwide. ESPN’s creative director ... more
Kate Spade in-store experience When Kate Spade set out to open retail stores for its new brand, Saturday, it wanted to create a destination for millennials who spend ... more
Jack Daniel’s “Legend” TV spot Revered by rock stars and loved by groupies, Jack Daniel’s Tennessee Whiskey has been an integral part of rock ’n’ roll since the very ... more
Lightt app Designing a simple, fluid interface that introduces social video sharing to the masses was no easy task, and designer Dan Petty wanted to make sure the video ... more
Commodity The packaging design for the newly “kickstarted” custom fragrance line Commodity required a simplicity rarely seen in the fragrance industry. “By keeping to ... more
Husbands’ “Dream” music video This video for the French band Husbands mixes stark text displays with electronic beats in a ... more
The Violence of Mexican Drug Cartels Visual.ly and I Shot Him believe strongly that the drug war in Mexico is causing needless violence. “We wanted to bring light to ... more
Red is... Taking her Inspiration from iconic graphic designers who created children’s books such as Saul Bass, Milton Glaser and Paul Rand, Ivy Wong developed ... more
La Térmica identity and environmental graphics Multidisciplinary design firm Erretres was chosen to create a clear, direct and unifying identity for ... more
Blaze Pizza identity and packaging Blaze Pizza is a new fast-casual pizza joint with a twist: It features an assembly line format allowing customers to create ... more
The Smith Effect, University of Maryland It’s hard to imagine a business school coming out and advertising something other than professors, curriculum and academic ... more
Vinyl custom font Allan Peters recently had the pleasure of designing a custom font for ESPN The Magazine's Music Issue. The resulting typeface, which was ... more
adidas "Unite All Originals" film At the center of the adidas 2013 global campaign “Unite All Originals,” is the ... more
Scrabble "Letters and People" Pereira & O’Dell’s new Scrabble print ads extends the “Letters and People” global campaign that assigns personality characteristics to ... more
ArgyleXchange Australian creative agency Alphabet developed a new brand strategy, identity and campaign aimed at driving Sydneysiders to a dining and nightlife precinct ... more
Object magazine, issue 63 Object magazine 63 was the fourth app-based version of this ... more
