06.13.12

Calgary Farmers' Market poster campaign

Posters, Consumer

The pigs have taken over and are out enjoying the weather, fresh food and summer barbecues in WAX’s new poster/print campaign for the 2012 Calgary Farmers’ Market. Brought to the project: New York illustrator Katherine Streeter's quirky, mixed-media collage-style. The result: Ads that capture the whimsy and charm of the long-standing year-round market and give people permission to pig out.

Brad Connell, art director; Shannon King, writer; Joe Hospodarec, creative director; Katherine Streeter, illustrator.

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