07.30.08

Greenpeace "Weather" board game

Collateral, Education

São Paulo, Brazil-based AlmapBBDO and production company Colméia launched a strategic, multi-player game for which players become activists to fight against climate change. The goal is to join other activists to solve environmental crises that affect the planet using cooperation and coordination. Launched online in June, it was also developed as a board game (made with recycled paper and wood) to be distributed in schools throughout Brazil.

Sergio Mugnaini, art director/creative director; Luciana Haguiara, writer; Fabrizio Barata, tech director (Web site); Colméia, user experience designer (Web site); Fabio Benedetto, illustrator; Cromo.sônica, sound designer (Web site); Vânia São José, project manager.

www.almapbbdo.com.brwww.greenpeaceweat ...