3M Lint Roller print ads
Print Ads, Consumer
This print poster campaign by Grey Singapore demonstrates the extra strong adhesive action of 3M Lint Rollers. The agency exaggerated this benefit in a humorous way—by picking up all of a pet’s hair.
Ang Sheng Jin, art director;
Joseph Cheong/Steve Clay, writers;
Joseph Cheong/Ang Sheng Jin, creative directors;
Ali Shabaz, execuitve creative director/chief creative officer;
Jeremy Wong, Nemesis Pictures, photographer;
Evan Lim, Magic3, illustrator.
www.greygroupasiap ... www.3m.com