03.07.08

Maharam outdoor boards

Out-of-Home Ads, Business

When Maharam opened its LA showroom, it didn't take long for the company to notice a rather massive billboard looming over the building. Realizing that a hovering, monolith-sized ad for the latest blockbuster movie could affect the ability of customers, on the busy stretch of Melrose Avenue, to see the storefront, they decided to lease it. A successful collaboration with New-York-based A4 Studio resulted in this series of iconic designs that provide an evolving commentary on the textile industry, the unique showroom and the construction of Maharam’s fabrics. 

www.a4studio.comwww.maharam.com

SHARE THIS  
  
Facebook   Twitter   LinkedIn   Del.icio.us   StumbleUpon