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03.21.08
Marmot print ads
Print Ads, Consumer
Since weather is unpredictable, why not increase the odds of making people comfortable in any conditions, under any circumstances? That was the concept behind this campaign for Marmot outdoor gear. Created in-house, and shot by famed photographer William Huber in Iceland, the campaign depicts wearers with their own personal microclimates. No matter what the weather is like outside, Marmot provides mostly warm and sunny weather conditions.
Rudi Anggono, art director;
Sean Austin (freelance)/Pete Kellen, writers.
www.marmot.com