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09.03.12

Nissan Altima "Break-up" TV spot

TV/Radio Commercials, Consumer

A proud new owner of the fuel-efficient 2013 Nissan Altima must stop by his local gas station to say goodbye to the attendant. The relationship is ending because the hero, the new Altima driver, now owns the 38mpg Nissan. One would think it would be pretty easy to break-up with a gas station, but what if it were more difficult than imagined? Ad agency TBWA\Chiat\Day answers that question in this spot for Nissan North America.

Liz Levy, TBWA\Chiat\Day, senior art director; Jason Locey, TBWA\Chiat\Day, writer/associate creative director; Tito Melega, TBWA\Chiat\Day/Karl Dunn, TBWA\Chiat\Day, creative directors (Americas); Rob Schwartz, TBWA\Chiat\Day, worldwide creative director; Craig Gillespie, MJZ, director; Gyula Pados, MJZ, director of photography; Michael Gross, TBWA\Chiat\Day/Deb Tietjen, MJZ/Jane Hutchins, Hutch Co./Stephanie Allis, Method Studios, producers; Emma Wilcockson, MJZ/Robert Owens, Method Studios/Jessica Locke, Lime Studios, executive producers; Jamie Vickers, MJZ, production designer; Jim Hutchins, Hutch Co., editor; Jason Frank, Method Studios, lead Smoke artist; Pete Mayor, Method Studios, lead Flame artist; Kelly Bumbarger, Method Studios, Flame artist; Stefan Sonnenfeld, Co3, colorist; Douglas Darnell, Robot Repair, sound designer; Mark Meyuhas, Lime Studios, mixer; Matt Miller, Lime Studios, assistant mixer; Nancy Bernal, MJZ, stylist; Cathi Carlton, MJZ, casting director; Nissan North Am

www.tbwachiat.comwww.nissanusa.com