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08.20.08
Nuveen Investments Chicago Cubs outdoor boards
Out-of-Home Ads, Entertainment
No baseball devotee can deny the long-standing loyalty and true dedication of Chicago Cubs fans. Minneapolis-based Fallon created these outdoor boards for Chicago-based Nuveen Investments to promote its sponsorship of the baseball team. The work celebrates the deep loyalty, tradition and mystique that exists between the team and its fans and includes seven executions featuring iconic Cubs images (legendary broadcaster Harry Caray, the foliage-covered outfield wall, and the infamous neighborhood ballpark rooftops). The boards are located inside Wrigley Field around the luxury boxes.
Daniel Burke, art director;
Eric Sorensen, writer;
Mike Gibbs, creative director;
Al Kelly, executive creative director.
www.fallon.comwww.nuveen.com