08.07.06

Circus Flora outdoor advertising

Out-of-Home Ads, Entertainment

This classic European-style circus features some of the most celebrated performers from around the world. Although the troupe performs primarily in St. Louis, it tours throughout various parts of the U.S. and Canada. To promote the 2006 season, St. Louis-based Rodgers/Townsend created a series of outdoor posters (along with three TV spots). The campaign captured the childlike magic of Circus Flora’s essential circus experience—the power and wonder of a single ring inside a round tent.

Mark Arnold, art director; Todd Mitchell, writer; Tom Hudder, executive creative director; Scott Raffe, photographer; Cheryl Sparks, production manager; Jennifer Smith, account director.

www.rodgerstownsen ... www.circusflora.org