03.16.10

QuikTrip TV spots

TV/Radio Commercials, Consumer

Bicoastal Park Pictures director Joachim Back brings workplace metaphors to comic life in these new spots for The Richards Group (Dallas, Texas) client QuickTrip. Featuring a truckload of baby alligators, a demonic forklift driver and an interoffice tornado, the spots demonstrate that QuikTrip will help people get through even the worst possible workday.

Peter Everitt, The Richards Group, art director; Bill Milkerelt, The Richards Group/Jack Westerholt, The Richards Group, writers; Bill Milkerelt, The Richards Group, creative director; Brad Todd, The Richards Group, principal; Joachim Back, Park Pictures, director; Jim Frohna, Park Pictures, director of photography; Erin Wile, Park Pictures/Lauren Shawe, Smoke & Mirrors, producers; Bridget Fontenot, The Richards Group, broadcast producer; Corina Dennison, The Whitehouse, editorial executive producer Jackie Kelman Bisbee, Park Pictures/Mary Ann Marino, Park Pictures, executive producers; Dinah Rodriguez, Park Pictures, head of production; Russell Icke, The Whitehouse, editor; Paul O’Beirne, Smoke & Mirrors, executive supervisor; Adrian Hurley, Smoke & Mirrors, VFX supervisor; Cory Davies, The Richards Group/Ashley Douglas, The Richards Group, brand managers; Jackie Kelman Bisbee, Park Pictures, owner.

www.parkpictures.comwww.richards.com