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05.14.08

Revlon "Blonde" print ad

Print Ads, Consumer

Dark roots can be the surest sign a woman may be neglecting her hair. The Revlon's new Colorsilk Root Perfect applicator is a simple way to eliminate dark roots. Since an open magazine is eerily similar to parted hair, Minneapolis ad agency Martin|Williams was able to demonstrate how easy the product is to use and show its dramatic effects.

Toby Balai, art director; Julie Kucinski, writer; Tom Moudry, executive creative director; Kutlu, photographer.

www.martinwilliams.comhaircolor.revlon.com