12.11.06

SongTouch print ads

Print Ads, Consumer

SongTouch, an Internet-based Christian music store, has the largest downloadable catalog of Christian music and spoken-word recordings. And, thanks to Portland, Oregon-based agency, R/West, and a newly-created marketing campaign, it will soon be known as the top online Christian entertainment community. With artwork that represents themes of guidance, creation and passion the new campaign detours from traditional Christian marketing campaigns. It reaches out to youth in the download market while it exemplifies the spiritual connection between individuals, faith and music.

Elizabeth Morrow McKenzie, designer; Jessica Cohoon, writer; Sean Blixseth, creative director; Todd Munn, associate creative director.

www.r-west.comwww.songtouch.com