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Sound Mind Music identity

Identity, Self-Promotion

David Ari Leon is an award-winning, Emmy-nominated composer/music supervisor who has worked for the likes of Fox, ABC, NBC, Marvel and Lionsgate. Culver City, California-based Evenson Design Group produced this progressive mark that reflects his passion for music and the arts. The brand identity also includes an animated Web page bio, on which the logo comes alive with synchronized music, scored by Leon. This design strategy provides a core business asset for Leon, ensuring that his self-promotion stays at the level of his extraordinary musical talent.

Dallas Duncan, designer; Stan Evenson/Mark Sojka, creative directors.