02.16.10

Special Olympics Polar Plunge poster

Posters, Public Service

Special Olympics Nebraska holds an annual Polar Plunge to raise money. To mark the event, Lincoln-based agency Bailey Lauerman designed a fresh identity to brand the event (and print on T-shirts) and created a commemorative poster to spread the word and to hand out to participating “plungers.”

James Strange, art director; Carter Weitz, creative director; Gayle Adams, retoucher.

www.baileylauerman.comwww.sone.org/igsba ...