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11.15.13

Take Travel Back campaign

Out-of-Home Ads, Business

Teague, a leading industrial design studio, called on Seattle-based Turnstyle Studio to create a campaign promoting its considerable experience and unique point of view in the aviation industry. There’s nothing whimsical about industrial aviation, but Turnstyle’s approach to the promotion took a step back from the industry’s hard edges and focused on the human experience of travel. The Take Travel Back campaign consists of a kit of postcards and travel stickers that recall the golden era of air travel, and a blog that invites visitors to share their ideas on how to bring back the fun and excitement of flight.

Jason Gómez/Steven Watson/Angela Wijaya, designers; Steven Watson, creative director; Turnstyle (Seattle, WA), design firm; Teague, client.

turnstylestudio.com