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09.13.12

Taste of Edwardsville posters

Posters, Public Service

This annual event is organized by Edwardsville Neighbors in Need, an organization dedicated to providing temporary financial assistance to local families with unforeseen financial hardships. St. Louis-based Rodgers Townsend approached the poster project with a typographic solution, focusing on what the funding from the event provides. It showed ticket purchasers that they were buying a night out on the town and a better future for members of their community.

Sam Schmiz, art director; J Chambers, writer; Michael McCormick, executive creative director.

www.rodgerstownsen ... www.edwardsvillene ...