Tiger Beer Limited Edition box collection
After the relaunch of Tiger Beer in Ireland last year, Dublin agency Ground4D worked with four international artists to design the Tiger Beer Limited Edition box collection. The illustrations appear on the outside of these bespoke boxes which contain a Tiger Beer glass. Peter O’Dwyer, creative director of Ground4D explained that “we wanted to create a four sided canvas for the artist to display their interpretations of what makes Tiger Beer and Asia distinct.” If you’re fortunate enough to live in Ireland, you’ll be able to pick a set up in select off-licenses.
Will Barras, Kozyndan, Gisèle Scanlon, Jasper Wong, illustrators; Peter O'Dwyer, creative director; Alva Hammond, brand team manager; Ground 4D, (Dublin, Ireland), design firm; Heineken Ireland, Tiger Beer, client