03.15.10

Urban Outfitters Yokoo hangtags

Packaging, Consumer

Knitter extraordinaire Yokoo collaborated with Urban Outfitters this past winter with stellar results. Designed in-house, the logo/illustration/hang tag is comprised of super-soft cotton paper—with a letterpress imprint and type detail on the back—that complemented the yarn nicely. Yokoo’s products for Urban Outfitters sold out quickly but are still available at her Etsy shop.

Erin, art director; Dan, designer/illustrator.

www.urbanoutfitter ... www.etsy.com/shop/ ...