07.07.08

White PSP "Create Something New Every Day" print ads

Print Ads, Consumer

Paddington, Australia’s Kian Design Co. created this launch campaign to highlight the beauty and sophistication of the white ceramic PSP for Sony Computer Entertainment Australia. Organic beauty, in the form of a 3-D execution of product-centric flowers showcases the PSP in all its prowess.

Kev Babakian, art director/creative director; Electric Art Sydney, 3-D artist.

kiandesignco.comau.playstation.com