08.24.11

Wienerschnitzel Wiener Nationals posters

Posters, Entertainment

The most-attended event of the year at Los Alamitos Race Course, The Wienerschnitzel Wiener Nationals, benefits Seal Beach Animal Care Center, a non-profit group dedicated to finding homes for stray animals in Orange County, California. To promote the sixteenth annual Wienerschnitzel-sponsored dachshund race, California-based DGWB Advertising and Communications produced a comprehensive event campaign including a Web site, promotional video, themed T-shirts, posters, an onsite custom doggy photo booth and the “The Biggest Littlest Race in History” theme. The promotional theme always reflects the spirited nature of the event; this year, the creative elements brought the event to life in a vintage, carnival style that commemorates the long tradition of the race that will bring more than 90 four-legged competitors and 10,000 plus attendees.

Grant Bernstein, senior art director; Kelly Egan, junior art director; Courtney Betley/Yama Rahyar, writers; Jon Gothold, executive creative director; Courtney Betley, associate creative director; Chris Abouabdo/Shea Hawton, interactive designer; Aron Orton, director/editor; Brandt Weisman, motion graphics; Antonietta Smekal, agency producer; Stephanie Rivera, account director; Julio Alvarez, account coordinator.

www.dgwb.comwww.thewienernatio ...