Interactive Annual 19:
TCM Summer Under The Stars
Hollywood's golden age is center stage in an epic format (with unique versions for desktop and mobile) that focuses all attention on TCM's iconic stars.
A playful and engaging experience that leaves you wanting more.
Summer Under the Stars is an annual August event during which Turner Classic Movies (TCM) shows films a different star every day of the month. The site complements an on-air event and features a schedule of programming along with a ton of photography, video and additional information about each actor. Originally intended only as a schedule, its grown over the years to become a place for fans to find more imagery, videos and information about their favorite actors. Each page is unique and captures the essence of the star—not only who they were in a specific film, but across their career.
- • From concept to completion, the project took 20 people (fourteen from the agency and six from the client) three months to produce.
- • The project included the design of oversized print brochures that were mailed to press and TCM super fans; each page was an 18 x 24–inch poster on the front with the actors bio and programming schedule on the back.
- • The site contains 31 actors each with 20 images, 12 trailers, 1 custom type treatment and 1 collage—roughly 1,054 pieces ofs classic content.
Comments by One Trick Pony
This is the fifth year weve designed the site; its great because each year we try new things and learn from our experience. This time we took at step back and looked at the content we had available and took a new approach to the design. The challenge was to create a site in HTML (this was the first promo site weve done for them that wasnt in Flash) that lived up to the immersive experiences that TCM fans have come to expect.
One Trick Pony (Hammonton, NJ), project design and development
Turner Classic Movies, client