Rates and Specifications

Banners are sold by the impression on a CPM (cost per thousand) basis.

commarts.com

Unit	Dimensions	Placement	CPM
Leaderboard	728x90	Top of page, ROS	$35
Medium Rectangle	300x250	right column, above fold, ROS	$40
Large Rectangle	336x280	right column, above fold, ROS	$40

creativehotlist.com

Unit	Dimensions	Placement	CPM
Leaderboard	728x90	Top of page, ROS	$35

All ad banners are served from DoubleClick DFP.

For Commarts.com placements: We accept the following sizes: 728 x 90 leaderboard, 300 x 250 medium rectangle and 336x280 large rectangle.

For CreativeHotlist.com placements: We accept: 728 x 90 leaderboard.

For all banners: Include the URL of the page the banner will point to, and an "alt tag" (a short description of your ad). For animated banners, please set them to loop no more than 3 times.

Weight Limits: .GIF, .JPG or .PNG files: 35K maximum, 72 dpi maximum.
Flash banner: 35K maximum.

Important: Include the original .FLA file (not just the .SWF), any original fonts used, and a substitute .GIF file for those that don't have Flash. (We ask for the .FLA file to insure that the "clickTag" variable is set correctly.)

Third Party Tags: If you use a third party ad service to host your banner we need the appropriate tags for placement in DoubleClick DFP. If your tags require a "Rich Media" placement please include the placeholders for inserting the DoubleClick click (%c) and cache busting (%n) macros--your ad service will know what these are.

Rich Media: Expandable banners and banners with audio must be user-initiated. Method of expansion and collapse must be the same (i.e., mouse-over, click). Expandable banners can only run in square box or leaderboard on Commarts.com. Existing site content or imagery can not be modified and banner can not interfere with main navigation of site. Maximum expansion size for square banner is 600x600. Maximum expansion size for leaderboard is 728x330.

Delivery Instructions

Please contact Valerie Halaby at

Deadlines

Once banner art is received, it takes a minimum of two working days to appear on the Web site.

Payment

Prepayment is required for all new advertisers or upon credit approval, advertiser will be billed net 30 days. Summary page from DoubleClick showing your banner's activity on our site is included with our invoice.