03.26.07
webpick of the week
Consumer Goods, Business
This site offers a unified presence and thorough information on the features and functions of Casio's Pathfinder watches, designed for active lifestyles. With focused content, a pleasing, graphic presentation and just enough Flash to keep things interesting, it's a compact and efficient site that attracts and engages an active audience.
• Features demos are polished, informative animations coupled with text descriptions.
• A prominent series of icons provide just enough information, about the content they lead to, to encourage visitors to click.
• Well-considered cross-linking of content, does a nice job of drawing attention to the watches and their key features.
www.pipelineinteractive.com