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Communication Arts
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A great idea will never let you down, whatever’s on the horizon—especially an idea that’s rooted in a brand’s philosophy. It will be as relevant today as it is tomorrow.”
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You Call That An Idea? Let’s Settle This Once And For All.
Pitting the brain’s data against the heart’s imagination, Ernie Schenck gives words to an ad creative’s inner sparring match.
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While I can appreciate a good 20th-century Black historical drama (that Hollywood absolutely eats up), I think there is finally room for a new group of young Black filmmakers to come in and create a whole new visual language for African American cinema.
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