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ARSONAL, a design and advertising agency in Culver City, California, teamed with Arbor for the third consecutive year to design the graphics for the 2010 Arbor snowboards. The collaboration allowed the creative team to fuse its passion for great design and its love of action sports to create a line of boards that is a stunning departure from past years. Working closely with a group of talented artists—including Dave Kinsey (Westmark), Sylvia Ji (Cadence), Mike Benninghoven (Coda), Joel Lardner (Nighttrain), Dave Gaskarth (Del Rey), Rex Holloway of Rogue Status (Draft), Stina Persson (Eden), Brian Morris (Element) and Yoskay Yamamoto (Push)—the graphics embrace and reinforce the Arbor ethos. The entire 2010 Arbor snowboard line became available in August
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