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In the inner suburbs of Sydney, Australia, the new East Sydney Early Learning Centre provides childcare for parents and fun for children. Transformed by Andrew Burges Architects from its existing building into a three-level idyll of playrooms, indoor playgrounds and an open-air play space on the top floor, it’s the sort of place that equips youngsters with the building blocks needed to tackle life. Such environs provided natural inspiration for Sydney-based Design by Toko. Tasked with developing a signage system as playful as the East Sydney Early Learning Centre’s interior, Toko combined natural timbers, light and contemporary colors, clear typography, and geometric forms into a fully modular system that recalls children’s building blocks. Able to be reconfigured thanks to magnets, it’s at once functional, yet endlessly fluid, and deliberate, yet never contrived. Playtime at the East Sydney Early Learning Centre extends well beyond the sandpit. 

designbytoko.com

aba-architects.com.au

peterbennetts.com

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