A video campaign created by Zehnder for Gulf Coast Seafood explores the robust verve and distinctive character that define the region—its families, its culture, and most importantly, its seafood. Stories rich in detail from people keen enough to communicate passionately about what makes Gulf Coast Seafood so remarkably good. The first video in the series features a marine biologist from Texas who is also a celebrated Gyotaku (fish impression) artist. Like other installments in the campaign, the video allows the observer insight into the region and information about species unique to the Gulf, as well as an access point to understand the Gulf Coast.
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