Levi’s believes that when we come together, we dance in circles. We move as one and celebrate the individual who takes the center. To help the classic denim brand celebrate unity and individuality, San Francisco–based ad agency FCB West created “Circles,” a commercial in which dance, music and Levi’s harmonize to connect the crowd. It declares, let’s live how we dance. Let’s #LiveInLevis.
Swift turns a wine brand’s block logo into a vehicle for digital storytelling.