Spanish fashion brand peSeta teamed up with Marc Jacobs to create handmade espadrilles. To reveal the quirky and regional flavor of peSeta, this 39-second video spot by agencies Tenis and Bonaparte features flamenco music with electronic flare and offbeat humor. A deadpan actor wears a record player atop his beret. With each snap of the cymbals, he taps his feet, magically switching between the selection of fabrics from Arnedo, Spain, that adorn the espadrilles.
Browse Projects
Click on an image to view more from each project