This series of Nike window banners was designed by San Francisco creative agency VehicleSF to be displayed nationwide in Foot Locker stores to promote three shoes in the Nike "sport culture" category, a new, contemporary take on classic "kicks." Instead of featuring the product, the banners attract mall-wandering youth by evoking the emotion of each shoe's original release through a contemporary lens. The "no shoe" approach was new for the retailer and their acceptance of it signals that the sneaker-freak nation is growing outside the confines of urban boutiques. The banner for the Vandal (originally released in 1985) celebrates the rise of graffiti as art in the 80s; the Assault (1988) glorifies the ubiquitous boom boxes of the breakdancing era; and the Air Bakin' (1997) looks back at the original flame logo that was extinguished by Nike when it offended Islamists because it resembled a symbol meaning Allah.