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Trollbäck + Company recently completed its fourth collaboration with the annual gathering of world-changers (known as Pop!Tech) in Camden, Maine. For the conference’s opening sequence, T+Co opted to interpret the conference theme of “Scarcity and Abundance,” with the dynamic qualities of flowing ink and ferrofluids, to create a rhythmic interplay of opposing but symbolic states. From one extreme to the other, the progression moves between ethereal and explosive and concludes with the sense that something new is about to unfold.
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