Life calls for some smooth tunes. With good music on your mind, your day becomes a little lighter, whether it’s the vocal chops of Tina Turner energizing you on the last leg of your run or a little Elvis Presley to entertain you during a mundane commute. This was the insight that Curitiba, Brazil–based ad agency Carnaby transformed into print ads for local radio station Rádio Transamérica Light.
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