Duration: Since spring 2014.
Location: Austin, Texas. Born and raised.
Education: I earned a BFA with an emphasis in graphic design, from Abilene Christian University.
Big break: I got started in advertising, working on big brand campaigns. Then one of my creative directors asked me to design a tequila bottle for him. The project seemed to turn on a faucet of more packaging work—it just kept coming. I quickly found myself in the business of selling the devil’s milk.
Influences: Handcrafted type, printed on old matchbooks, tin beer cans and painted metal signs get me going.
Proud of: Projects like Cinco Vodka or King Whiskey, which provided the opportunity to design a package in its entirety down to the shape, type of glass, ink, and labels. It’s very satisfying.
Work environment: Currently, I work from a home office with a junior designer. Low overhead affords us the luxury of being selective about the work we do, so we can have fun designing projects that excite us.
Approach: I think not having one specific style distinguishes me from other creatives. In the past, I tried developing a signature style, but I’d get bored and always try new techniques. “Try to be a sponge” one of my early bosses told me. And so I do, even today. I learn from anyone that has anything to share, whether it’s design techniques, business skills or even new hobbies.
Aspirations: In five to ten years, I hope to expand my studio to a staff of four or five, and continue to work in branding and packaging, but also branch out into architecture and environmental design.
Mamzelle Poppy’s portraits express French femininity with naughtiness and whim.