Location: San Diego, California
Duration: Six years.
Staff: Just me, myself and I—and, at times, my husband. Being married to a copywriter definitely has its perks.
Education: The University of the South (BA in psychology) and The Portfolio Center for graphic design.
Cultural influences: My childhood in South Carolina, a place rich with tradition and its share of fascinating characters.
Artistic influences: I love the crafted detail of European architecture, the graceful asymmetry of Japanese art, the bold simplicity of Scandinavian design, and printed ephemera of any kind.
Big break: An interview with Michael Vanderbyl led to a job at Templin Brink Design in San Francisco.
Work environment: A home office that I share with my French Bulldog, Hopper. When things get really hectic, I find his near-constant weirdness great comic relief.
Technique: Research. It’s an underappreciated part of the design process. By immersing myself in background materials and historical information, I can often find a truly unique concept from which to design.
Philosophy: Be creatively passionate from the very beginning to the very end. Remind yourself to enjoy the process—not just the results.
Photographer Helena Price peeks into the work lives of Silicon Valley's elite.