Duration: One-and-a-half years.
Location: London, United Kingdom.
Education: BA in graphic design, Falmouth University, Falmouth, United Kingdom.
Career path: I studied graphic communication at my local college and then moved onto Falmouth University. Soon after I graduated, I began interning at various design studios around London, such as Charlie Smith Design and Carter Studio. During some time I spent away in France, I received an email from Laurence Honderick, the head of design at BBC Creative, asking me to join their new, growing design team. Short and sweet, the email said something along the lines of: “Love your work! Fancy having a chat?” It’s not every day that you receive an email like that.
So, I decided to meet Laurence. A few weeks later, I had my first job as a junior designer at BBC Creative. Currently, I design all manner of work for TV campaigns, sports trailers and radio.
Artistic influences: I’m someone who loves to research others and find new designers and artists to read about. Not that I see any correlation between my work and theirs, but the work of The Designers Republic, Karl Nawrot, Claudia Rubin, Richard Turley, Wolfgang Weingart and Matt Willey—and I could go on—are all incredibly inspirational to me. Each has a different quality that I admire, from their design sensibilities to their philosophies. They all encourage my practice in some way or another.
Favorite projects: The identity for BBC Radio 1 Dance. I was given this project with designer Hugo Timm around four weeks after I joined BBC Creative. The research, exploration and development are things on which I constantly look back and smile. This was the first project I had seen out in the real world, and it felt great. It was something I could point at and go, “Look, mum, I did that!”
Also, ICBQ, a magazine about rejection and unseen creative work I created with some of my closest design friends at Falmouth University. The magazine and platform, which we’ve gradually grown over the course of four years, has given us so many different opportunities from talking at Birmingham Design Festival to hosting workshops to connecting and interviewing many designers who I admire, such as Erik Brandt, Rejane Dal Bello, Matt Willey and Yarza Twins.
Work environment: Currently, my work environment is in a controlled state of mess: books stacked in boxes, posters gathering dust on the floor, test prints piling up around me, sketchbooks open and pens everywhere. Usually, my environment is incredibly ordered—everything in its place, at hand for when I need them halfway through meetings or to generate ideas—but I’m in the process of moving back to London after the year of COVID-19.
Approach: If someone had told me where I was going to be working at this time two years ago, I probably would have looked rather confused. I wanted to be working in a more traditional graphic design practice, but now, I’m seeing how things pan out. Although it’s slightly frustrating to let myself be easygoing in terms of work opportunities, I’m very happy with the idea that everything happens for a reason, and letting the direction of my practice chop and change.
I was described by my tutor at Falmouth as a designer first and an artist second. I’m methodical in my approach, but I’m open-minded when it comes to my design thinking so that my outcomes are experimental. I like to be hands on, constantly drawing and making, playing around with systems, shapes and patterns. I also believe that I’m self-aware when it comes to understanding situations and dealing with people, which is something incredibly important when it comes to being a designer.
Philosophy: Communication is vital. I was taught this during the first couple of weeks at the BBC. Always ask questions about the brief. Repeat what you are being asked to achieve back to the client. Speak up when you have issues or thoughts you want to raise. There’s no such thing as a stupid question. Be 100 percent transparent.