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December 2008

Advertising Annual | 49

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Fresh
Provoking others—albeit intelligently—is the business of London-based ad agency Isobel.
Canadian illustrator Annick Poirier is inspired by nature, people and Renaissance painters.
Columns
DK Holland discusses designers and packaging, substance and style.
Ernie Schenck writes on the differences of advertising to men and to women.
Maria Piscopo explores doing business in the global marketplace.
Business Schools in the Raw World by Andrea Oseas.
A primer on retouching by Kate Chase.
Tim Williams gives sage advice on selling value to your clients.
Joe Shepter takes a look at what's happening in the world of widgets.
Book Reviews
Packed with examples of the creative discoveries of George Lois, star of 1960s advertising.
Wonderfully researched book about the real women who designed Mrs. Consumer.

Communication Arts

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