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November/December 2020
Advertising Annual | 61
View the winners gallery
Meet the jurors
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Features
Interactive
Upstatement
By grounding its digital designs in strategy and usability, a Boston-based firm elevates content into storytelling.
Illustration
Shyama Golden’s Magical Realism
Dipping her brushes in surrealism, the Los Angeles–based artist blends worlds both real and imagined.
Design
WWAVE DESIGN
Undistracted by fleeting graphic design trends, this studio in Macau refines beautiful ideas to last.
Photography
Charles Harris
A photographer based in Raleigh, North Carolina, seizes unscripted opportunities to document adventures.
Exhibit
Generade print ads
Mood Peru’s print ads for Generade both honor and encourage the Peruvian essential workers who are fighting the Coronavirus pandemic.
Made in Fukushima book
This book tells the story of post-nuclear Fukushima using paper that is made of the rice straw from the decontaminated fields in Fukushima.
Numu packaging
Patterned typography mixes with indigenous Chorotega values in the packaging for this Guanacaste, Costa Rica–based brewery.
City of Sydney identity
Geometry and circle DNA are utilized in this holistic identity system for the City of Sydney.
Lucifer Is A Flower album packaging
Gothic red tones synthesize with deconstructed type in the packaging for Black Devil Disco Club’s final album.
Hennessy “Unfinished Business” film
“Unfinished Business” brings up the necessary conversation about multicultural entrepreneurship and its importance to the U.S.
Wealthsimple Trade brand film
Buck’s brand film for Wealthsimple Trade champions the stock trading app’s zero commission fee in a catchy way.
Viagra short film
“Love Story” tackles the issue of erectile dysfunction in a reflective and sensitive way.
Blue Shield of California “Save Lives” spot
"Save Lives" emphasizes how masks significantly limit the spread of the coronavirus, which ultimately protects everyone in the community.
Mr.Pops identity
Fashionable and appealing, the new identity for Mr.Pops gives this ice cream popsicle brand a dash of delicious flavor.
Fresh
Photography
Mohamad Abdouni
This Beirut, Lebanon–based photographer uses retro lighting to document Arab queer culture and fashion.
Illustration
Tracy J Lee
The illustrations of this San Francisco–based designer and illustrator reverberate with tension and emotion.
Design
Demande Spéciale
This Montréal-based design firm takes brands to new places while staying authentic to themselves.
Columns
Design Culture
Learning Spatial Justice
Amid the ongoing pandemic and social unrest, Wendy Richmond questions how she sees public spaces.
Advertising
Is It Time You And Advertising Saw A Marriage Counselor?
Ernie Schenck has advice for ad creatives who find their flame for advertising flickering.
Design Issues
Designing for Distance
Experiential designers are envisioning how to navigate shared spaces from the new normal toward a better one, as Leslie Wolke finds.
Business
Black Creatives on Navigating Racism in the Workplace
Lauren McEwen asks Black creative leaders to share their advice to the next generation on navigating workplace racism.
Design Issues
The Exclusive on Inclusive
When is character design truly inclusive? Illustrators, designers and animators discuss with Ricardo Roberts of BIEN studio.
Favorites
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Advertising
Five Ad Creatives Share Their Treasured Finds
Nicholas Geachan, Valerie Madon, Donna Lamar, Andrea Siqueira and Jamie Venorsky share the projects that keep them inspired.
Book Reviews
The Art of Advertising
Scouring an extensive archive for signs of cultural change, Julie Anne Lambert’s book reinforces the historical importance of advertising.
Rethink the Business of Creativity
Ian Grais, Tom Shepansky and Chris Staples share their strategies that have made ad agency Rethink a success.
Advertising for Skeptics
In his new book, Bob Hoffman of Ad Contrarian reveals the advertising industry is wearing no clothes.
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