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Design / Packaging / Food/Drink
Jack Daniel’s White Rabbit Saloon packaging
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Stranger & Stranger
, design firm
Brown-Forman Corporation
, client
“Mr. Jack Daniel opened the White Rabbit Saloon in Lynchburg’s town square 120 years ago so that his friends would have a good local watering hole. This bottle celebrates the great man’s bar—and the saloon mirror.” \
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