Sean Ganann, art director
George Ault, writer
Joseph Bonnici, creative director
Zak Mroueh, chief creative officer
Graham Chisholm/
Leo Zaharatos, Married to Giants, editors
Nick Sorbara, director
Graham Chisholm, compositor
Caroline Wrinch, agency producer
Denise Shearer, executive producer
Hard Citizen, production company
The Eggplant, music company
Zulu Alpha Kilo, ad agency
Workopolis, client
To demonstrate how Workopolis can help you avoid common job search mistakes, we created George Turnbull, a lovable but misguided job seeker. The campaign launched with his video résumé and continued with a series of unscripted hidden-camera videos to document every step of his job search. On social media, one in five views translated into a real job search on workopolis.com.
