Lawrence Melilli, art director
Matt Mulvey, writer
Eric Baldwin/
Karl Lieberman, creative directors
Peter Wiedensmith, editor
Joint, editorial company
Walker, sound design
Jeff Nichols, video director
Sally Humphries/
Erika Madison, producers
Joe Biggins, executive producer
Leslie Carthy, post-production producer
Rattling Stick, post-production company
Wieden+Kennedy, ad agency
Procter & Gamble, client
